Challenge
The account was spending across too many weak creatives, attribution was unclear, and high-intent visitors were not being segmented properly for retargeting.
Performance Marketing
ROAS Scaling Meta & Google Funnel
A paid-growth operating system for an e-commerce brand that needed better tracking, sharper offer tests, and stronger creative decisions before increasing spend.
5.8x
average ROAS
+380%
conversion lift
72h
creative read cycle
Strategy
We rebuilt the campaign architecture around funnel stages, wrote creative hypotheses for each ad set, repaired event tracking, and used weekly readouts to scale only proven combinations.
Outcome
The brand gained cleaner data, stronger ad discipline, and an ad funnel that could scale budget without losing control of conversion quality.
Visual Context
Relevant work scenes, not random stock.
The imagery here supports the actual workflow: planning, production, analysis, review, and final delivery.
Execution Flow
How we would run this kind of work.
The point of the case page is to show the operating system behind the visuals, so a visitor can understand what Agile Innotech Media actually does.
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01
Tracking Repair
Pixel, events, UTMs, and conversion priorities were cleaned before budget was scaled.
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02
Offer Matrix
We matched product offers with audience intent, placement style, and landing-page promise.
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03
Creative Testing
Every creative variation had one clear hypothesis, hook, and success metric.
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04
Scale Controls
Winning assets were scaled with guardrails for fatigue, CPA drift, and retargeting overlap.
Deliverables
What the client receives
Meta Ads architecture
Google Ads search and remarketing plan
Creative testing matrix
Tracking QA sheet
Weekly optimization dashboard
Channels
Where it works
Meta Ads
Google Ads
GA4
Pixel + CAPI
Landing page CRO
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